Our market research podcast

Now that's Significant

Over 100 episodes and counting! Browse through our catalogue and take your pick. Feel free to share it with others as well!

Summaries of our latest podcasts

Russell King on insights teams operating across countries and cultures
Russell King on insights teams operating across countries and cultures

Russell King on insights teams operating across countries and cultures

17 Oct 2024 2 min read
Things I wish I knew earlier in my insights career with Stefanie Zammit
In this episode of 'Now That’s Significant,' host Michael Howard, Head of Marketing at Infotools, engages in an insightful conversation with Stefanie Zammit, Director of Analytics and Insight at Bang & Olufsen, who has a diverse career background spanning top audio brands like Starbucks, Marks and Spencer, and The Times, as well as agencies like Ipsos and Quadrangle Research Group.   The episode delves into Stefanie's career journey, which sees her reflect on some the lessons she has learned along the way, and what she would love to have known earlier as a market researcher.

Things I wish I knew earlier in my insights career with Stefanie Zammit

03 Oct 2024 2 min read
Quantifying the optimal content variety on TikTok with Alexis Harris & Devora Rogers

Quantifying the optimal content variety on TikTok with Alexis Harris & Devora Rogers

26 Sep 2024 2 min read